Following its riding policy with regional and national famous youth stars, Prega News, India’s No.1 pregnancy detection card, from Mankind Pharma, the company behind it Mankind Pharma, has roped the southern actress Kajal Aggarwal to be the brand’s official regional ambassador. The partnership with the actress will allow for a more significant increase in Prega News reach among the vast and vast audience in the region.
Kajal is a well-known actor who is active and versatile not just by his roles in Telugu, Tamil, Kannada, and other markets in the region and has a prominent place in Bollywood. Kajal is known as the heartthrob of Indian film and has a large following of fans throughout pan-India. She has been known for her characters in regional movies such as Sita, Magadheera, Brindavanam, and Bollywood films like Special 26 and Singham, which were popular with viewers.
This association aims to ensure that Kajal will play a significant role in extending its reach within the south-central Indian market and promoting the brand at an international level. As part of the alliance, the brand is scheduled to start a 360-degree campaign backed by print, TV, and digital platforms.
In addition to having Kajal as a board member, Joy Chatterjee, General Manager Sales & Marketing, Mankind Pharma, added, “We are excited to be able to have Kajal on our team since her presence across the southern markets will aid us to connect to more as well as more women. It will also aid in increasing awareness about the product. The reason for this collaboration is because Kajal is a person to whom new mothers can connect effortlessly. Therefore, we want to make use of it by reaching out to upcoming mother to be a part of their happiness during the motherhood journey.”
Kajal Aggarwal commented, “It is very heart-warming to be part of the Prega News family. Prega News delivers good news in just a few minutes and is well-known for its precise results. In fact, it’s been a top choice for expectant mothers. This is a very beneficial association for me, and I’m looking towards a lasting collaboration with the company.”
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